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[원서] Harris Dennis - Marketing the e-Business, Second Edition (Routledge E-Business) (2007) (3)
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Marketing the e-Business

Second Edition

E-marketing is rapidly growing in signi詮cance and is having a direct impact upon traditional marketing strategy and operations. It requires planning and innovation to make it work, implying organisational commitment and e詮ective management, supported by appropriate technology, process …(drop)

[원서] Harris Dennis - Marketing the e-Business, Second Edition (Routledge E-Business) (2007) (3)

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