I-POD 마케팅사례 영문report
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작성일 22-12-29 14:53본문
Download : I-POD 마케팅사례 영문레포트.ppt
, I-POD 마케팅사례 영문레포트경영경제레포트 , I POD 마케팅사례 영문레포트
순서
I,POD,마케팅사례,영문레포트,경영경제,레포트
레포트/경영경제
설명
I-pod & I-tunes
contents
Introduction and market share
1
Details of i-tunes
2
Analysis of i-pod & i-tunes (4p)
3
conclusion
4
Introduction
APPLE
Co-founder
Steven Jobs & Steve Wozniak
Well known for its innovative
Design& Steve Jobs
Founded in 1977
Head quarter is
located in San Francisco
Carrying Mac, i-pod
Apple tv, i-phone
KOREA branch
in SamSung-Dong
I-pod’s Market share rate
I-pod & I-tunes AD trip!!
I-tunes
Entering the Online Music Market
http://www.apple.com /itunes
- Potential of Online Music Market
- Apple launches i-tunes contents: April 28th 2003
- i-tunes charges $0.99 for one music download.
I-tunes
The Growth of iTunes
- Compatibility between different devices: PC, iPod, Cd, AppleTv
- iTunes starts its contents in Windows OS: large increase in sales
- Cooperation with EMI, Universal, and Sony Music
(33% -Apple iTunes, Music Recording Company, Copyright)
- Market Share of Online Music …(생략(省略))
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Download : I-POD 마케팅사례 영문레포트.ppt( 41 )
다.